Overview
In 1865, economist William Stanley Jevons noticed something odd. More efficient steam engines led Britain to use more coal, not less. Cheaper power found a thousand new uses.
Could AI do the same for insight? What happens when businesses can ask almost unlimited questions of their customer intelligence? More possibilities explored, more ideas tested, more decisions informed by insight. But how do we know which answers to trust?
Join Jonathan Clough, COO of STRAT7, for a live demo of Nucleus, our AI-powered intelligence layer.
Through practical business questions, we’ll show you how to:
- Ask more of what you know. Bring existing market research and data into a single source of truth and find answers in seconds.
- Explore before you commit. Use digital twins to see how different customer segments might respond to ideas, messages or prices.
- Challenge the answer. See the evidence behind each response and its confidence score, including when the system isn’t confident enough to give an answer.
- Know when to stop simulating. Recognise when existing evidence isn’t enough and fresh research with real customers is needed.
We’ll also tackle the bigger question. If answers become cheap, what becomes valuable?
A recording will be shared with everyone who registers.
Presenter:
Jonathan Clough
COO, STRAT7
When
Wednesday, 25 November 2026
2:00pm GMT (45mins inc Q&A)
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If you have any questions in the run up to the events please reach out to us at events@strat7.com.