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Case studies

Case Study

Foundational strategic research

Consultation for the business plan to feed into Ofgem’s next price control period

Our client (a major global energy company) was looking to evolve its brand positioning to better reflect its updated brand personality and brand metrics.
Case Study

Global energy company

Developing a new global brand positioning

Case Study

Air Wick

Demystifying consumer motivations and building a cohesive product portfolio

Case Study

Zurich Insurance Group

Making the business more customer-centric to become the insurer of choice

Case Study

Global confectionery brand

Harnessing the power of AI to reveal new cultural shifts

Case Study

A leading global software giant

Tailoring messaging and optimising product positioning with strat7.ai

Case Study

A global luxury fashion company

AI-powered global brand health tracking

Case Study

Headphone Manufacturer

How we used AI to mine online reviews to improve product positioning

Case Study

Freshcut Foods

Undertaking vendor due diligence to fuel the sale to Flywheel Partners

Case Study

ITV

How we used AI to analyse viewer conversations

Case Study

Healthcare

Using AI to rapidly analyse conversations in the US heartburn category

Case Study

Burger King

How a long-term partnership sharpened their strategic edge

Case Study

A global healthcare company

Shaping talent strategy with strat7.ai

Case Study

Skyscanner

Enhancing their traveller first strategy

Case Study

PureGym

Growing and retaining female membership

Case Study

Get living

Designing happy homes and caring communities

A bit more about us

Blog

Maximising brand potential to guide business growth

Blog

Preparing for change needs a jazz musician’s mentality

We help you understand

Shape your future – where is your future headed and what influences that direction 

Define your difference – what helps you win?

Identify your audience – who are they and what do they expect? 

Galvanise the business – how do you inspire action?

Discover fresh ideas and perspectives

Blog

Lessons in strategy from board games

Case Study

Air Wick

Demystifying consumer motivations and building a cohesive product portfolio