Becoming truly customer-centric: 3 key challenges

The road to becoming truly customer-centric is paved with challenges. Allan Chen, Principal in the STRAT7 Advisory team, discusses how to overcome them, unlocking opportunities for growth. Many businesses invest heavily in understanding their customers yet struggle to bring that to bear on making the big business decisions. Why? 1 / Being stuck in silos […]
Bad innovation: An irreverent guide to creating innovation that fails

Our work with brilliant organisations over many years has taught us what it takes to succeed in innovation. We’ve learned that what you don’t do is just as important as what you do do. Tom Carvell, Principal in the STRAT7 Advisory team, explains… So, instead of “10 easy ways to create great innovation”, we are […]
Always-on customer centricity: A joined-up approach to unlocking commercial performance

In a recent survey of CEOs from 4,400 companies, 56% identified changing customer preferences as the biggest challenge to profitability.
Always-on customer centricity: The winning formula for change

How do organisations achieve enduring success? By understanding, predicting and acting on change. But when change is exponential in its pace and multi-dimensional in its impact on businesses, you need to always be one step ahead. If you can’t recognise when change is coming or don’t have the capability to act, you risk being left […]