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AI took centre stage in 2023, sparking a flurry of headlines, forensic scrutiny and occasionally wild predictions.
One thing is certain though: AI is already reshaping how insight teams operate, transforming how we gather, analyse and act on insight.
In this session, along with our special guest IAG Loyalty, we discussed recent case studies exploring how AI is rewriting the rules of strategic insights and driving new commercial opportunities.
Now available on-demand via the link below!
During the session, we covered:
- Practical applications of AI in business, separating myth from reality
- How AI helps brands be more customer-centric
- Case studies including applications of AI in CX, segmentation, brand health, and competitor intelligence research, supported by tools such as strat7GPT
- Preparing your team and organisation for a Generative AI future
This webinar was hosted by Paul Jackson (MD, STRAT7 Bonamy Finch) and Hasdeep Sethi (Director, Data Science, STRAT7 Bonamy Finch). We were delighted to have Stavros Ioannou (Customer Intelligence Analyst, IAG Loyalty) join us as a guest speaker to share how strat7.ai has helped with IAG’s VoC tracking.
If you’d like to schedule a call with us to find out more about strat7.ai and STRAT7GPT, please do so via the button below or reach out to us at enquiry@strat7.com.
