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Analytics & AI, Global data collection

Data integrity: Giving you the confidence to stand behind your data

Across the UK, US, Europe, MENA and APAC, it’s estimated that online survey fraud cost close to $3 billion dollars last year. Technological advances have driven innovation and global capabilities but with it, technology has enabled more sophisticated, harder to identify fraud.
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Analytics & AI

A well trained assistant

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Analytics & AI

Putting our segment chatbot to the test

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Analytics & AI

Simulated conversations vs fully synthetic data

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Analytics & AI

A chatbot with principles

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Analytics & AI

How a CEO can get closer to their customers

Ebook

Analytics & AI

Generative AI for insight directors: A strategic checklist

Case Study

Analytics & AI

Demystifying consumer motivations and building a cohesive product portfolio

Zurich Insurance Group (Zurich) is a leading multi-line insurer, serving commercial and retail customers in more than 210 countries and territories.
Blog

Analytics & AI

AI in strategic insights: 7 myths vs realities

Over the past year or so, the evolution of generative Al has drummed up both fear and excitement in equal measures. One thing is certain – it has already completely transformed how we gather, analyse and act on insight.
Blog

Analytics & AI

AI Myth #5: AI is limited in delivering customer centricity

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